Taking risks, accepting failure and doing things himself are all part of Grip6 founder BJ Minson’s recipe for success. The American belt manufacturer, and ShopCreatify client, sold 350,000 belts in 2019. BJ Minson talks belt flaps, Chinese manufacturing, and marketing mess-ups.
Photo by Bench
If ever there was a time to focus on boosting your online sales, it would be now. Despite the extenuating circumstances of what is facing the world right now, eCommerce is booming and it’s time to get on top of your conversion optimisation.
According to Roddy Smith, Director of Sales and Partnerships for Spently, many of the latest changes in ecommerce will last well after the virus has been overcome.
Photo by Malte Wingen
A collection of information that we thought would be good to share with other Shopify partners, experts and merchants.
Do you know what areas of your home page get clicks? How about what pages nobody scrolls down? Heat maps help you make the most of your store layout.
Locally or globally, paying it forward is appreciated by potential customers. And it isn't hard or expensive to set up.
Turn your transactional emails into a standalone sales channel and see repeat business spike. Leave no stone unturned when it comes to ways of increasing your conversions, especially if they can be processes that tick over nicely all on their own.
You ticked all the boxes when you set up your ecommerce website, you spent time and resources on good marketing channels, and you’re getting loads of targeted traffic, but you’re not seeing the sales numbers you’d expect.
