Three Email Automations on Steroids for E-commerce
Have you ever lost a sale because someone abandoned their cart, forgot about a product they browsed, or simply drifted away from your brand?
It happens to the best of us!
Have you ever lost a sale because someone abandoned their cart, forgot about a product they browsed, or simply drifted away from your brand?
It happens to the best of us!
At ShopCreatify, we often help our merchant clients sort their products into collections and build out navigation in a way that it is easy for their customers to find the things they're looking for.
Not only does this make your customer's user experience better, but it also allows you as an e-commerce merchant to push the products that you need to push in the right places.
Running an online store is awesome! But with so much competition, how do you make sure shoppers pick you?
The answer is simple: create an amazing customer experience. Here's how to turn your website into a customer magnet.
Imagine you're at a bakery, piling delicious cookies onto a tray. You reach for the checkout, but suddenly get distracted and leave your sugary treats behind!
That's kind of what happens in online stores all the time. People add items to their carts but abandon them before paying.
This "shopping cart graveyard" can cost your business a lot of money. But fear not, there's a way to bring those cookies (or whatever you sell) back to life: abandoned cart recovery emails!
In the fast-paced world of e-commerce, where attention spans are fleeting and competition is fierce, urgency marketing has become a popular tool to nudge customers towards a purchase.
It leverages the power of scarcity and time sensitivity to create a sense of urgency, encouraging immediate action.
Social proof is a psychological and social phenomenon where people replicate the actions of others to undertake behavior in a given situation.
In e-commerce, social proof plays a crucial role in influencing consumer behavior and driving conversions.
This article delves into the significance of social proof, particularly focusing on product reviews, user-generated content, and strategically surfacing endorsements.
In the dynamic world of e-commerce, merchants often find themselves grappling with the challenge of grabbing their customers' attention amidst a sea of information.
"Emphasizing everything emphasizes nothing."
– Ross Allchorn (me, although I'm sure I heard it somewhere)
This nugget of wisdom serves as the cornerstone for merchants aiming to optimize their websites for conversions.
In the dynamic world of e-commerce, effective navigation is the compass that guides users through the digital marketplace.
As an e-commerce merchant, optimizing your website's navigation is crucial for driving traffic and, ultimately, boosting conversions. Let's explore high-level strategies that can be universally applied across popular platforms like Shopify, WooCommerce, and Magento.
Yep, Google have us on the ropes again
Thankfully, we've got you covered.
Announcing our brand new, neatly packaged GA4 migration service, GA4 Essentials.
Redesigning your store can give it a new lease on life and increase your revenue. A redesign could entail anything from basic cosmetic changes to more serious structural changes, or even a complete overhaul of the site. But before you get wrapped up in a redesign, how do you determine if that is what your store actually needs?
If you’re beginning your ecommerce journey, one of the biggest buzz phrases you’ll stumble across is… “CONVERSION OPTIMIZATION” (Insert dramatic echo here) “Conversion? Is this a cult?”
No no, a conversion is when a user completes any one of your website’s goals, from email sign-ups, to leaving a review, and that grand unicorn in the sky… making a purchase. Optimization is doing everything you can to ensure those conversions are made.
