Shopify & Ecommerce Ramblings

A blog about building and extending awesome Shopify stores

Hope Is Not A Tactic - Take Action!

Hope Is Not A Tactic - Take Action!

by Ross Allchorn 3 min read

While hope can be a valuable motivator, relying on it as a strategy for success can be dangerous. Without action, hope can quickly turn into wishful thinking or even complacency. It is not enough to simply hope for a better future - we must actively work to create it.

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Photo by regularguy.eth on unsplash - money sucked up by vacuum

Is your Shopify store costing you sales?

by Gabi Falanga 6 min read

Wasting opportunity at any step along the way not only loses you sales, but actually costs you money. Fewer sales mean higher overheads. You are already paying to be on the Shopify platform, paying hosting fees, ads to drive traffic to the site etc. So why get less than you can out of that online footprint?

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Conversion optimization. Imporvements and enhancemets of online stores. Laptop opening Photo by Ales Nesetril on Unsplash

How to improve and enhance – AKA: ConversionBoost – your online store.

by Daniel Connor 4 min read

At the onset of your ecommerce journey you need to establish your site goals. A conversion is when a user completes a desired action on your site. So you can’t calculate your conversion rate until you have establish your site goals.

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Shopify store evolution - Ape-man: Photo by Gratisography

The evolution of a Shopify store, with ShopCreatify

by Daniel Connor 4 min read

Find out where your ecommerce store is on its evolutionary timeline and see how we can help you at each stage. From migration or inception to birth, growth, optimization, and maintenance phases, as Shopify Experts, we are here to ensure the propagation of the Shopify species.

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The pandemic’s effects on ecommerce - survey results + video teardown

The pandemic’s effects on ecommerce - survey results + video teardown

by Daniel Connor 4 min read

Teardown a store, dissect a pandemic… break an egg.
You can’t make an omelet without breaking a few eggs. So that’s what this article is about. We’re going to dissect our ‘pandemic’s effects on ecommerce’ survey and do a video teardown of our winner’s online store.

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We're changing ConversionBoost... "and you'll be shocked when you find out why!"

We're changing ConversionBoost... "and you'll be shocked when you find out why!"

by Ross Allchorn 5 min read

If you didn't already know, ConversionBoost  is  was our productized service for ecommerce conversion rate optimization (CRO). We've decided that that isn't enough anymore though... specifically the productized bit.

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Wolf, ShopCreatify’s newest pack member

Wolf, ShopCreatify’s newest pack member

by Gabi Falanga 6 min read

Nina Wolf and her dog Fergus

Wolf became part of ShopCreatify’s ‘pack’ in June 2020. The experienced marketing manager has joined ShopCreatify in a strategic capacity with a strong focus on sales, marketing and merchant success. She only growls occasionally. Wolf was, until recently, the brand manager at Small Pet Select, a large US ecommerce store that sells quality animal food for small pets. 

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