Shopify & Ecommerce Ramblings

A blog about building and extending awesome Shopify stores

Good Habits of Successful E-commerce Merchants

Good Habits of Successful E-commerce Merchants

by Ross Allchorn 3 min read

Running an e-commerce business on Shopify can be both exciting and challenging. To ensure success, it's essential to cultivate good habits that prioritize customer needs and create a positive shopping experience. Here are five habits every e-commerce merchant should adopt.

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The Most Important Factors Consumers Consider When Buying Online

The Most Important Factors Consumers Consider When Buying Online

by Ross Allchorn 2 min read

When shopping online, consumers weigh various factors before making a purchase. Understanding these considerations can help you optimize your e-commerce strategies and boost sales.

From price and product reviews to shipping costs and website usability, each element plays a crucial role in shaping the online shopping experience.

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From Hustle to Scale – Surpassing $500k GMV in E-commerce

From Hustle to Scale – Surpassing $500k GMV in E-commerce

by Ross Allchorn 3 min read

Congratulations! Your e-commerce store has broken through the $500,000 GMV mark. That's a fantastic achievement, and it shows you've got the hustle and smarts to build a thriving online business. But what's next? How do you take your success to the next level and keep that growth going?

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Upselling: Increase E-commerce Sales Without Annoying Your Customers

Upselling: Increase E-commerce Sales Without Annoying Your Customers

by Ross Allchorn 2 min read

Ever been at the checkout counter, ready to pay, and the cashier asks if you want fries with that? That's a classic upsell – trying to convince you to buy something extra along with your original purchase.

E-commerce stores use this tactic too, but in a digital world. Let's dive into upsells, where they show up, and how to do them right without driving customers away.

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Making Shopify E-commerce Accessible

Making Shopify E-commerce Accessible

by Ross Allchorn 5 min read

It's the right thing to do... and a legal imperative!

The digital landscape is rapidly evolving, and e-commerce has become a dominant force in retail. While this provides incredible convenience and choice for consumers, it can leave behind those who face challenges navigating online stores due to disabilities. This is where accessibility comes in – ensuring a user-friendly experience for everyone, regardless of ability.

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How Does Your E-commerce Store Stack Up? And How to Figure It Out.

How Does Your E-commerce Store Stack Up? And How to Figure It Out.

by Ross Allchorn 2 min read

Imagine your online store is a brick-and-mortar shop in the bustling marketplace of the internet. Shoppers flood the virtual streets, but are they stopping by your window, browsing your aisles, and ringing up purchases?

Sure, you get a few customers here and there, but is your store thriving, or is it getting lost in the crowd? Here's how to grab your metaphorical magnifying glass and analyze the inner workings of your e-commerce site.

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What Theme Should You Use On Your Shopify Store?

What Theme Should You Use On Your Shopify Store?

by Ross Allchorn 3 min read

When it comes to setting up your online store on Shopify, one of the most crucial decisions you'll make is choosing the right theme.

With so many options available, it can be overwhelming to decide which theme will best suit your store's needs.

As experts in the Shopify e-commerce industry for almost a decade (possibly more depending when you're reading this), let's explore the factors you should consider when selecting a Shopify theme.

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Three Email Automations on Steroids for E-commerce

Three Email Automations on Steroids for E-commerce

by Ross Allchorn 2 min read

Have you ever lost a sale because someone abandoned their cart, forgot about a product they browsed, or simply drifted away from your brand?

It happens to the best of us!

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Making Sense of a Large E-commerce Product Catalog

Making Sense of a Large E-commerce Product Catalog

by Ross Allchorn 2 min read

At ShopCreatify, we often help our merchant clients sort their products into collections and build out navigation in a way that it is easy for their customers to find the things they're looking for.

Not only does this make your customer's user experience better, but it also allows you as an e-commerce merchant to push the products that you need to push in the right places.

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Level Up Your Online Store: 7 Winning Tactics for Happy Customers

Level Up Your Online Store: 7 Winning Tactics for Happy Customers

by Ross Allchorn 3 min read

Running an online store is awesome! But with so much competition, how do you make sure shoppers pick you?

The answer is simple: create an amazing customer experience. Here's how to turn your website into a customer magnet.

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