Taking risks, accepting failure and doing things himself are all part of Grip6 founder BJ Minson’s recipe for success. The American belt manufacturer, and ShopCreatify client, sold 350,000 belts in 2019. BJ Minson talks belt flaps, Chinese manufacturing, and marketing mess-ups.
Wolf became part of ShopCreatify’s ‘pack’ in June 2020. The experienced marketing manager has joined ShopCreatify in a strategic capacity with a strong focus on sales, marketing and merchant success. She only growls occasionally. Wolf was, until recently, the brand manager at Small Pet Select, a large US ecommerce store that sells quality animal food for small pets.
Photo by Kevin Ku
BFCM and the subsequent gifting season is the period when many merchants see the lion’s share of their annual sales in the year, and could be the much needed monetary relief that many are relying on. While we cannot predict how things will be for merchants during this holiday season, it does appear that it could be a favorable one for ecommerce again.
Chase Clymer, host of Honest Ecommerce's interviewed ShopCreatify's Ross Allchorn in a recent podcast. In this episode they discuss how the pandemic has affected Ecommerce in South Africa and around the world, and what merchants should be focusing on during this time.
While ShopCreatify has a distributed team that spans the world, there are a couple of teammates and customers with Ecommerce stores based in South Africa, giving Ross a unique perspective to offer.
Photo by Roberto Nickson
In the wake of the COVID-19 pandemic, many businesses are left with an uncertain future. Many brick and mortar businesses have closed their doors indefinitely (some will reopen, others not so lucky), and retailers are looking to ecommerce to secure their brand a future.
Photo by Austin Kehmeier
Online resources to help guide your ecommerce business through this pandemic
There is some help to get you up and running quickly, to support your community, and to aid us all in getting through Covid-19 times.
Is remote working all it’s purported to be? Well… in short… at least for me and my current team, yes.
You ticked all the boxes when you set up your ecommerce website, you spent time and resources on good marketing channels, and you’re getting loads of targeted traffic, but you’re not seeing the sales numbers you’d expect.