These are extremely uncertain times for everyone, as the COVID-19 pandemic sweeps across the world. Many businesses have already been forced to shut their doors and send their employees home. Stock markets are plummeting and economies are on the brink of collapse, but it’s too soon to tell exactly how this virus will affect the ecommerce industry.
As dark as these days may seem, there are some silver linings that could help you see your online business through this pandemic or even assist you in getting your business online. A number of tech companies and digital brands are finding ways to help businesses by offering discounts on their services and opening up access to software and content.
We encourage you to take a look and see if any of these might benefit your online store and help you weather this storm a little better.
Performance branding company WITHIN are monitoring the effects of COVID-19 on ecommerce, offering a Retail Pulse report with daily updates that could help you navigate the current climate.
Shopify are supporting business owners in a number of ways:
In a massive collaborative effort, professionals in the ecommerce industry (not even just Shopify) are working together to help businesses get online. In their own words
"Offline2on.com is a community-led, not for profit, cross platform initiative to support businesses in ramping their e-commerce efforts due to COVID-19 by connecting them with the resources, developers, platforms, and partners..."
Check out Offline2on.com if you need to get your business online or get it to perform better in these interesting times.
Some service providers offer free Shopify setups, which is ideal for stores that need to take their sales online - and quickly!
Pushnami are offering free push notifications for the next 6 months.
In their own words:
"Pushnami.com will be offering our push marketing platform free to any business for the next 6 months. No contracts, credit cards or holding subscribers hostage. Our platform was built for Enterprise businesses (min 1k/month pricing) and we know bringing that sophistication to businesses struggling right now is going to make a huge difference.
- Eric Stiner"
Adobe are offering substantial savings/special offers:
Affinity are offering these three measures:
Verso will be offering major savings and free ebooks during the pandemic:
For the next couple of months, Hey Carson has unlocked their member perks section where they’ve collected over 150 Shopify app perks since January 2019. These perks come to a combined value of $5000+!
ShoppingGives are helping stores (who process in USD) direct donations to those affected by COVID-19 through their Shopify App, Change Commerce:
Bold Commerce are offering the following:
Bold Upsell free for 3 months to create upsell and cross-sell offers that can increase average order value (useful now that cart sizes are smaller than normal).
Out of the Sandbox is offering 25% off Flex and Turbo themes to help you get your business online or use this time to upgrade your theme:
Cisco are making it easier to keep in touch with your team remotely:
The ecommerce community is banding together in these trying times, and with a mixture of resourcefulness, hope and widespread support in the community we can help many businesses weather the storm. Share these online resources with your colleagues and other business owners so that they reach everyone who needs support right now.